The project was built in Spotlight Property Viewer to simplify the preconstruction sales process.
3D CityScapes is proud to present Spotlight Property Viewer, its custom visualization platform solution for preconstruction developments. The software debuted in conjunction with the Elegance, a 72-unit luxury condominium in Vaughn, Ont. and developed by Avalee Homes.
One part marketing tool, one part sales asset management system, the Avalee Homes team selected Spotlight Property Viewer given that the Elegance was their first solo residential development and wanted a 3D visualization application backed by an experienced team.
“You can see multiple points of view, different suites, and floors. The actual colours are more true than just a model that sits on a table. It gives you more of a feeling of the building than a [traditional] model,” said Lino Tatone, one of Avalee’s founders.”It’s going in a more digital way so it’s more in tune with the times.”
In addition to providing an immersive 360-degree view of the Elegance’s exterior and the surrounding area, Spotlight Property Viewer allowed the sales team to take customers inside the upcoming development, highlighting specifics like the interior views of the penthouse unit, the front-entrance lobby, and even give a sneak peek at the views from the terraces.
“I personally like the daylight-night time [function] so you could see what it was like during the day or night. The biggest thing was the views from certain parts of the building, the location of the building, seeing the building itself, the way it looks, the terraces, and the walk-through,” said Tatone. “The walk-through helps with the amenities and the 3D application helps you get a real feel for the amenities and the outsides, too.”
Additional features also provided with Spotlight Property Viewer include:
-A walkable avatar mode to simulate a first-person point of view perspective of the building and area
-A unit selector to compare, contrast, and filter units based on square footage, pricing, number of bedrooms, bathrooms, and or orientation
-The ability to compare multiple floor plans side by side
-Distance circles to highlight what’s walkable within five, 10, and 20-minute increments.
-Finish selector to give customers the ability to swap between builders’ fit and finish packages.
-A built-in render generator to provide picture-perfect images for social media and marketing purposes
For 3D CityScapes, Spotlight Property Viewer represents the culmination of four years of work in the prop-tech industry, combining the company’s expertise in 3D modelling and meeting the needs of developers looking to showcase the best of what their projects have to offer.
“The Avalee team wanted to make sure the application represented luxury and that’s something that we did. They were very conscious and aware that they wanted to make this thing look great. And that really helped us achieve our goal,” said James Borst, CEO and founder of 3D CityScapes. “This application became basically our flagship for small developments. I’d say it’s our highest-quality development to date.”
About 3D CityScapes:
3D City Scapes Inc. is a 3D visualization technology company based in Canada specializing in building 3D interactive environments, assets, and digital twins. Founded in 2019, 3D CityScapes works with property developers, municipalities, urban planners, seaport authorities, and architects to provide 3D applications for use in sales/marketing, planning, predictive analysis, cinematic video production, and more.
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For more information, please contact:
Brian Tien Trinh
3D CityScapes
647-524-4003
Btrinh@3dcityscapes.ca
What began as a drawing on a napkin is now an interactive 3D application.
It’s a whole new ballgame for the team at 3D CityScapes following the delivery of its first-ever virtual application of a sports training facility in conjunction with the team at Prospect Dome.
Located in Toronto’s Rexdale neighbourhood, Prospect Dome is a proposed year-round indoor and outdoor training facility for young athletes looking to compete in baseball, soccer, basketball, and lacrosse.
For its part, 3D CityScapes delivered a standalone application that provides a virtual walkable tour of the proposed facilities’ exterior and interior amenities. The project not only highlighted the team’s skills in 3D visualizations but also its in-house creative conceptual offerings for clients needing help when it comes to the design component of projects.
What began as a rough sketch is now a fleshed-out 3D visual tool perfect for fundraising or marketing purposes, says James Borst, 3D CityScapes’ CEO and Founder.
“This was an exciting project for us. The team had a lot of fun because there was a lot of creative liberty for the overall design of the building’s exterior and interior,” said Borst. “We were given a drawing on a napkin – a very basic outline of the project such as the different rooms that are going to be there.”
From there, the team created a way to virtually explore upcoming areas like the facility’s 12 batting cages, rooms for physiotherapy and training, as well as five outdoor enclosed “bubble” fields for practice or tournaments.
What’s more, the team provided the Prospect Dome team with a fly-through video and multiple hot-spot tours highlighting common areas, complete with animated Metahumans powered by the Unreal Engine.
“Our tool is directly being utilized to help get this project off the ground, which is an awesome utilization of our technology,” said Borst. “It’s something that warrants having a 3D interact environment to showcase the power, innovation, and excitement of the project coming to the community.”
About 3D CityScapes:
3D City Scapes Inc. is a 3D visualization technology company based in Canada specializing in building 3D interactive environments, assets, and digital twins. Founded in 2019, 3D CityScapes works with property developers, municipalities, urban planners, seaport authorities, and architects to provide 3D applications for use in sales/marketing, planning, predictive analysis, cinematic video production, and more.
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For more information, please contact:
Brian Tien Trinh
3D CityScapes
647-524-4003
Btrinh@3dcityscapes.ca
Virtually Tour Stonehenge, pinkSTONE Built’s New Wellness-Focused Community
It’s 3D CityScapes’ first proptech demonstration in the state of Tennessee.
3D CityScapes marks its latest proptech demonstration in conjunction with pinkSTONE Built and their Stonehenge development.
Stonehenge is a multi-phase residential community designed with wellness in mind. Located in Sevierville, Tenn., near the state’s Smoky Mountain region, the community will feature mix-density townhouses, duplexes, and detached homes.
“We wanted to approach residential design in a different way and focus not so much on the individual residences, but on the community itself,” said Rebekah Meredith, Owner & Principal Engineer at pinkSTONE Built.
The upcoming development will feature walking trails and a community garden where residents can pick fresh fruits and vegetables for their meals. There are also plans to focus on air and water quality within the individual units in order to provide healthier built environments.
But it wasn’t just integrating physical wellness into Stonehenge’s design that was vital to the pinkSTONE team. Meredith also wanted to incorporate and drive human connectivity as part of the overall project.
“One of the things COVID-19 did was put us in isolation and being an overall healthy person [requires] human interaction,” she said.
That notion of bringing people together was one of the main reasons pinkSTONE Built focused on 3D visualization and chose 3D CityScapes for their needs.
“How do you sell something that doesn’t exist anywhere else? How do you show somebody what this is going to look like and feel like by just telling them? People don’t always grasp the concept,” said Meredith. “That was one of the biggest reasons why we decided to take the time and spend the money. We’ve got to somehow sell something that doesn’t exist yet.”
3D CityScapes, for its part, built the virtual tour which you can see below.
“I think there exists a powerful relationship, especially for the people who embrace 3D visualization technology and integrated it into their marketing efforts,” said James Borst, 3D CityScapes’ CEO, and co-founder. “Rather than seeing just rendering, you’re able to interact in a 3D environment that helps these projects get off the ground.”
Investing in 3D visualization early in the development cycle also means developers gain access to a sales tool that evolves along with a project.
“In terms of Stonehenge, with our kind of 3D visualization, as we move through and continue to develop units, we’re going to want to continue to develop that overall master plan,” said Meredith. “That only helps us in the sales cycle – being able to potentially pre-sell and generate cash flow. The quicker that we can change the direction of the money flow, the better for us and that’s one thing we feel this is going to help us do.”
About 3D CityScapes:
3D City Scapes Inc. is a 3D visualization technology company based in Canada specializing in building 3D interactive environments, assets, and digital twins. Founded in 2019, 3D CityScapes works with property developers, municipalities, urban planners, seaport authorities, and architects to provide 3D applications for use in sales/marketing, planning, predictive analysis, cinematic video production, and more.
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For more information, please contact:
Brian Tien Trinh
3D CityScapes
647-524-4003
Btrinh@3dcityscapes.ca